Make your next big career move by applying as KMC Solutions’ next SENIOR B2B CONTENT STRATEGIST & WRITER
Get-e is a fast-growing, international B2B travel tech company supporting airlines, assistance companies, and travel partners with smart technology, real people, and a trusted global network.
We are looking for a Senior B2B Content Strategist & Writer to lead both the strategic direction and execution of content across marketing, sales, and brand channels. This role combines high-quality content creation with ownership of content strategy, ensuring that every piece of communication supports business objectives, strengthens brand positioning, and drives commercial impact.
You will work closely with the Marketing Specialist, Visual Content Creator, and key stakeholders across the business. As a senior member of the marketing team, you will be responsible for shaping Get-e's messaging framework, editorial direction, and channel strategy while producing compelling content that resonates with target audiences.
On top of your salary, here are the exciting benefits you can look forward to:
- Travel expense and parking reimbursement: we cover a portion of your travel expenses and parking at the office.
- Experience our service: use our cab service twice a year yourself, anywhere in the world.
- Free snacks and refreshments from the pantry.
- 15 vacation days each year, on top of 15 sick leave days.
- Hybrid working model with 2 days from home, plus the option to work 2 weeks from abroad.
The main responsibilities of a SENIOR B2B CONTENT STRATEGIST & WRITER include:
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Content Strategy & Leadership
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Own and evolve Get-e's content strategy, messaging pillars, tone of voice, editorial planning, and channel approach across all marketing and commercial communications.
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Develop content frameworks that strengthen brand positioning, support revenue goals, and improve audience engagement.
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Create and manage content calendars, campaign themes, and editorial priorities aligned with business objectives.
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Identify content opportunities, messaging gaps, and strategic initiatives that enhance Get-e's market presence.
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Provide strategic recommendations on content performance, audience engagement, and communication effectiveness.
Content Creation & Execution
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Own written content projects from brief to final delivery.
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Write LinkedIn organic posts, LinkedIn Ads, social campaign copy, event communications, and thought-leadership content.
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Create and optimize website copy, SEO content, blogs, customer stories, service pages, landing pages, and website updates.
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Write email content for marketing campaigns, lead nurturing, event follow-ups, product announcements, and customer communications.
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Develop brochures, presentations, sales decks, one-pagers, product sheets, case studies, and other commercial materials.
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Translate complex business concepts and marketing ideas into clear, compelling, and commercially focused content.
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Use AI tools responsibly to support research, content development, and optimization while ensuring final outputs remain human, accurate, and aligned with the Get-e brand.
Stakeholder Management
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Collaborate with marketing, sales, leadership, and subject matter experts to gather insights and develop content.
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Manage stakeholder input effectively while maintaining content quality, strategic alignment, and editorial consistency.
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Challenge and push back constructively when priorities, briefs, objectives, or requirements are unclear.
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Guide stakeholders toward clearer messaging and stronger communication outcomes.
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To apply, you must be an expert on the following requirements:
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At least 3 years of relevant B2B content marketing, content strategy, copywriting, or marketing communications experience.
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Proven experience developing and executing content strategies in a B2B environment.
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Strong understanding of B2B audiences, buyer journeys, value propositions, and commercial messaging.
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Exceptional written English skills, preferably C1 level or above.
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Demonstrated ability to create clear, persuasive, and commercially effective content across multiple formats and channels.
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Experience managing stakeholder feedback and balancing multiple priorities in a fast-paced environment.
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Strong organizational and project management skills with the ability to manage multiple deadlines simultaneously.
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Experience using AI writing and productivity tools in a practical and responsible manner.
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Interest in technology, travel, mobility, aviation, hospitality, assistance services, or complex B2B industries.
Portfolio Requirement
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A portfolio that demonstrates:
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Commercially effective B2B writing and content creation.
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Strategic content planning, messaging development, editorial strategy, or content frameworks.
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Examples of campaigns, thought leadership, website content, case studies, or other content that contributed to business goals.
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It will also be favorable if you are knowledgeable in:
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Strategic thinker with a strong commercial mindset.
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Proactive and comfortable taking ownership of initiatives.
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Confident communicator who can influence stakeholders and challenge ideas constructively.
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Curious, analytical, and comfortable asking the right questions.
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Structured, reliable, and highly detail-oriented.
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Open to feedback and committed to continuous improvement.
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Focused on delivering quality, clarity, and measurable business impact.
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Digital Marketing
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