SENIOR MARKETING SPECIALIST

XTN-D379301

City
Taguig City, Philippines
Schedule
Office Location
SM AURA OFFICE TOWER

Make your next big career move by applying as KMC Solutions' next SENIOR MARKETING SPECIALIST

About the Role
We are seeking a highly experienced and commercially minded Senior Marketing Specialist to support
and enhance our B2C marketing function.
This is a hands-on, senior-level role suited to someone with over 10+ years of experience who has
previously managed end-to-end marketing activities within a B2C business. The successful candidate
will bring a strong balance of strategic thinking and execution, with the ability to generate new ideas,
challenge existing approaches, and drive measurable improvements across all marketing channels.
Working closely with the Marketing Manager, this individual will play a key role in elevating overall
marketing performance and contributing to business growth.

On top of your salary, here are the exciting benefits you can look forward to:

•  Health Insurance/HMO 
•  Enjoy unlimited MadMax Coffee
•  Diverse learning & growth opportunities
•  Accessible Cloud HR platform (Sprout)
•  Above standard leaves

The main responsibilities of a SENIOR MARKETING SPECIALIST include:

Key Responsibilities
Support the Marketing Manager in driving overall marketing performance and customer
acquisition
Oversee and optimise campaigns across multiple channels, including paid social, email marketing,
and creative execution
Collaborate with and help coordinate external agencies across different marketing functions
Contribute to the development of innovative marketing strategies and new growth initiatives
Provide input and direction on creative assets, including video and email campaigns
Execute marketing activities where required, maintaining a strong hands-on approach
Analyse campaign performance and identify optimisation opportunities
Bring forward new ideas and proactively suggest improvements to existing strategies
Ensure consistency and effectiveness across all marketing efforts

To apply, you must be an expert on the following requirements:

Key Requirements
Minimum of 10+ years’ experience in marketing, primarily within B2C environments
Proven experience managing or contributing significantly to full-funnel marketing within a
business
Strong generalist skill set across multiple marketing disciplines (not limited to one channel)
Solid understanding of performance marketing, particularly paid social platforms such as Meta
and TikTok
Experience working alongside or managing agencies is highly desirable
Demonstrated ability to generate ideas and drive continuous improvement
Commercially focused, with a strong understanding of performance metrics and ROI
Comfortable working in a hands-on role with evolving priorities
Confident in sharing opinions, challenging ideas, and contributing to strategic discussions
Full professional proficiency in English

Non-Negotiable / Must Have
Bachelor’s degree in Marketing, Business, or a
related field
10+ years of marketing experience, with a strong
focus on B2C marketing
Marketing generalist with experience managing and
optimizing full-funnel campaigns
Expertise in paid social advertising (Meta, TikTok)
with Google Ads as secondary
Experience in paid acquisition / performancedriven
marketing models
Experience scaling paid media campaigns
Strong strategic, analytical, and data-driven
decision-making experience - should be
comfortable presenting recommendations and
proposing new initiatives
Experience supporting US/UK/AU markets
Nice to Have
Previous experience working within a marketing
agency environment
Worked in financial services/tax industry

It will also be favorable if you are knowledgeable in:

Desirable
Experience within financial services/ tax industry
Experience working in high-volume lead generation environments
Exposure to businesses with strong paid acquisition models
Education
Bachelor’s degree in Marketing, Business, or a related field.
Personal Attributes
Senior, well-rounded marketer with both strategic awareness and executional capability.
Ideas-driven and proactive, with the confidence to contribute independently.
Not purely execution-focused; able to bring perspective, insight, and initiative.
Comfortable in a fast-moving environment where priorities shift regularly.
Collaborative and able to work closely with leadership while adding value.
Unit

The successful candidate must submit the following pre-employment requirements

  • Scanned copy of valid NBI Clearance
  • Accomplished Medical or PEME Slip (covered by KMC)
  • 2x2 & Half body picture with white background
  • Proof of government numbers (TIN, SSS, Pag-ibig, & Philhealth)
  • Photocopy of 2 valid IDs – front & back (government-issued)
  • Clear copy of your Birth Certificate (PSA or NSO)
  • Accomplished HR Forms & Promissory Note (will be provided by KMC’s Onboarding Team

Click here to view the complete list of KMC’s pre-employment requirements.

KMC Careers

If you're a rockstar at what you do and looking to be a part of our amazing story, we want to hear from you!

We offer attractive salaries and benefits plus you get to work in some of the Philippines' best flexible workspaces. Our employees also get to enjoy exclusive discounts, rewards and freebies, and invites to our monthly events. We are always recruiting for roles in IT & Development, Marketing, Business Administration, HR & Recruitment and Legal & Finance Roles.

KMC provides quality employment opportunities for job-seekers looking for a career that is both challenging and fulfilling. We are also committed to providing equal opportunities at every selection stage. We do not discriminate due to age, gender, sexual orientation, ethnicity, nationality, and religion.

Work with Us. Grow with Us.

KMC Solutions offers a variety of career opportunities in Metro Manila, Cebu and Clark & Iloilo. We are always looking for talented and enthusiastic individuals who are ready to make their next big career move.

Our Culture

At KMC, we foster an inclusive and positive workplace for all. We push our members to succeed in everything they do through our collaborative work environment. We encourage our community to work hard and reach their full potential while delivering results that matter for our members and you as professionals.

We host amazing and quality events and implement people-centric policies to work flexibly. We ensure that everyone in our expansive network is engaged, from our internal employees and those who work on behalf our offshore partners.

Life within KMC: Work Hard Party Harder

At KMC, we work hard and we are committed to putting our best foot forward in everything we do. Everyone is encouraged to be an individual while also working for the collective good of the KMC Community. We believe mistakes are opportunities and that you should not present a solution without a problem.

We also know when hard work deserves to be recognized so we reward our employees with monthly parties, free trips and much much more!

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